Paloma Faith has today released the first video from her forthcoming new album, The Architect.
‘Crybaby’ is a showcase of director Thomas James’ distinct dark narrative style, and marks the first in a two-part collaboration between the director and singer Faith.
Other than Adele, Faith is the only British female artist this decade to have her last three albums go double platinum in the UK. And like James, Faith also has a unique visual style – a match made in music video heaven.
Of the song the singer said, “The lyrics are a conversation between a man and I, and the song questions whether global conflicts would cease to exist if men successfully dealt with their feelings. Would things be resolved without attack and with measured discussion?”
Check it out and keep an eye out for Part. II.
In the meantime, you can view more of Thomas’ award-winning work HERE.